JAMBA JUICE MENU UPDATE
It seems the motivation for the Jamba Juice menu update was two-fold: For one thing, an Atlanta-based company bought the brand in 2018 and brought on a new CEO the following year.
Now, finger-friendly breakfast foods like their vegetarian egg bake and plant-based Impossible "handwich" will occupy around 25% of their menu board space. Specifically, they've moved their breakfast sandwiches from a buried area of their menu, according to Restaurant Business.
In what appears to be their response, Jamba Juice has just launched a push toward their food menu. However, so many food service brands have been forced to stay nimble with the pandemic turning the food business on its head. Today, they have around 800 locations nationwide, which demonstrates a sustained popularity. RELATED: The One Vitamin Doctors Are Urging Everyone To Take Right Now In more recent years, Jamba Juice has expanded their menu to offer not only sips, but eats-as in, fruit-based bowls, snacks, and even a Belgian waffle. In those days, their menu was best known to deliver fresh, whole ingredients and options for nutritional boosts. Word on the street is that customers have been quick to bite.īeginning with its Southern California founding in 1990, Jamba Juice was arguably ahead of its time as a leading purveyor of smoothies and fresh-pressed juices that gained serious momentum in the early 2000s. The smoothie shop, whose locations exist largely in major cities, has just rolled out a totally new approach to their menu. Jamba Juice is out to shake up your decades-old perception.
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